Sales Isn’t About You. It’s About Them.

Re:them is the buyer-aligned sales system that turns your playbook into real-time action — powered by PlaybookOS and brought to life with Wingman — so your team wins more deals, faster, and drives predictable revenue growth.

Clarity

Buyers Want Clarity. Not Pressure.

Most sales tools focus on processes and metrics. Your buyer seeks something more straightforward: confidence.

“Ask the right question, not just more of them.”

“Know when to pause, not just push.”

“Follow a system — but never sound like one.”

Your Sales Playbook. Automated.

Translates ICPs, personas, USPs, and methodology into live logic

PlaybookOS powers both rep-guided and autonomous selling

Learns what wins (and what doesn't)

Integrates with CRM to keep your data aligned

Meet Wingman. Your In-Call Edge.

Built on PlaybookOS, Wingman guides reps in real time with the clarity of your strategy and the confidence of your best performer.

Prompts reps live during calls

Suggests questions, counters objections

Detects buyer signals and adapts accordingly

Sends follow-ups, summaries, and updates to CRM


It doesn’t sit beside your rep. It flies beside them.

Re:them

How it works

Step 1

PlaybookOS AI agent interviews build or refine your sales playbook.

Step 2

PlaybookOS converts it into adaptive logic.

Step 3

Wingman delivers guidance live in the workflow.

Step 4

Reps act on that guidance in real conversations — asking the right questions, handling objections, and moving deals forward.

Step 5

Outcomes feed back into PlaybookOS for continuous improvement.

Why Re:them Wins

Re:them is built for:
- Stage 1 momentum
- Playbook execution
- Buyer-first conversations

  • ✅ Real-time execution, not just analysis

  • ✅ Memory-driven improvement

  • ✅ Designed for alignment, not assistance

Who It’s For

Re:them is designed for Sales Leaders, Enablement Teams, and Founders who want to transform their sales processes. Our system helps you operationalize training and scale high-performer behavior.

Sales Leaders

Systematize success
Improve close rate

Enablement Teams

Operationalize training
Reinforce methodology

Founders

Nail early GTM clarity
Scale high-performer behavior

You already built the playbook.

Re:them brings it to life.

Ready to Flip the Focus?

Re:them turns your Sales Playbook into real-time execution.
Powered by PlaybookOS. Delivered through Wingman.
Always centered on the buyer.